Thursday, August 04, 2011

Liz Claiborne Releases "Love Is Not Abuse" App for iPhone

CAEPV Member Liz Claiborne’s Love is Not Abuse program has come out with a new “Love Is Not Abuse” iPhone application.  It allows parents to experience firsthand digitally abusive behaviors in teen relationships. 

The new iPhone app is designed to teach parents - in a very real way - about the dangers of teen dating abuse and provides a dramatic demonstration of how technology can be used to commit abuse. Over the course of the experience, text messages, emails and phone calls are received real-time, mimicking the controlling, abusive behaviors teens might face in their relationships.

The impact is immediate and important: empowering parents to talk to their kids.

The app also includes valuable information for parents: facts on dating abuse, warning signs, tips on how to talk to teens, and immediate, concrete steps to take if they suspect their child is involved in an abusive relationship.

It also includes a PSA from Tim Gunn and Judge Jeanine Pirro.

You can view the “Love Is Not Abuse” iPhone App trailer at:

Download the app -- free of charge -- at the iTunes App Store (search word “LINA”).

(We checked it out here at CAEPV and it is very powerful. The simulator is a very realistic representation of digital abuse behavior.)

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